---
schema: 1
type: video
title: 'Ending AI Slop — Thais Castello Branco, Taste Labs'
description: >-
  Thais Castello Branco's starting point is that AI is still badly behind on the
  subjective work, the writing and design where quality is real but hard to pin
  down, and that ending the slop means building data and reinforcement
  environments for taste. She sorts domains along a spectrum: at one end things
  that verify and execute cleanly, at the other pure preference with no ground
  truth, and most valuable work sits in between. The move that makes taste
  tractable is decomposition, breaking something like a brand or a page into
  elements that can each be graded against an original rather than judged whole.
  The deeper problem she names is collapse to the mean. A model optimizing for
  the most likely output drifts toward the average and quietly kills the
  creativity that good design depends on, so the goal is data and rewards that
  reward breaking from the obvious when the situation calls for it. Taste Labs
  builds this by turning expert judgment into structured, high signal preference
  data, pairing it with human QA where reviewers tie their commentary to
  specific choices, and being careful that preference signal stays rich instead
  of noisy. Her argument is that as more subjective domains become measurable
  this way, taste becomes something you can actually train. Speaker info: -
  https://x.com/thaiscbranco_ -
  https://www.linkedin.com/in/thais-castello-branco/ Timestamps: 0:00 - What
  ending AI slop means 1:06 - Working with frontier labs on taste 2:33 - The
  verifiable to preference spectrum 3:38 - Decomposing design to grade it 5:30 -
  Verifying whether something is on brand 7:40 - Collapse to the mean 9:18 -
  Shifting preference toward verifiable 11:25 - Building a preference vector
  13:05 - Human QA tied to specific choices 15:00 - Training taste in subjective
  domains --- Watch along with the corrected transcript, summary, timestamps and
  resources on this talk's official AIE page:
  https://ai.engineer/talks/lCBf9slCanI-ending-ai-slop Join our upcoming AI
  Engineer conferences (see https://ai.engineer landing page): - AIEi Shanghai,
  November 5–6 — the first for meeting top Chinese labs and engineers - AIE CODE
  in SF, November 10–12 — the top AI Coding conference returns - AIEi Sydney,
  December 7–8 — the first AIEi run alongside NeurIPS 2026 in Sydney ---
canonical: >-
  https://liquidgold.cc/channel/aidotengineer/explore/video/ending-ai-slop-thais-castello-branco-taste-labs-62fb738fcc0b
markdown: >-
  https://liquidgold.cc/channel/aidotengineer/video/ending-ai-slop-thais-castello-branco-taste-labs-62fb738fcc0b.md
llms: null
parent: 'https://liquidgold.cc/channel/aidotengineer.md'
channel: aidotengineer
updated: '2026-10-24T06:29:32.058Z'
language: null
children: []
videoId: lCBf9slCanI
durationSeconds: 990
publishedAt: '2026-07-31T19:26:20.000Z'
searchChunks:
  - ordinal: 0
    text: null
    startSeconds: 24
    endSeconds: 68
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=24'
    heldReason: rights
  - ordinal: 1
    text: null
    startSeconds: 79
    endSeconds: 156
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=79'
    heldReason: rights
  - ordinal: 2
    text: null
    startSeconds: 156
    endSeconds: 168
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=156'
    heldReason: rights
  - ordinal: 3
    text: null
    startSeconds: 168
    endSeconds: 223
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=168'
    heldReason: rights
  - ordinal: 4
    text: null
    startSeconds: 235
    endSeconds: 332
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=235'
    heldReason: rights
  - ordinal: 5
    text: null
    startSeconds: 332
    endSeconds: 343
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=332'
    heldReason: rights
  - ordinal: 6
    text: null
    startSeconds: 343
    endSeconds: 461
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=343'
    heldReason: rights
  - ordinal: 7
    text: null
    startSeconds: 461
    endSeconds: 473
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=461'
    heldReason: rights
  - ordinal: 8
    text: null
    startSeconds: 473
    endSeconds: 560
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=473'
    heldReason: rights
  - ordinal: 9
    text: null
    startSeconds: 560
    endSeconds: 570
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=560'
    heldReason: rights
  - ordinal: 10
    text: null
    startSeconds: 570
    endSeconds: 689
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=570'
    heldReason: rights
  - ordinal: 11
    text: null
    startSeconds: 570
    endSeconds: 689
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=570'
    heldReason: rights
  - ordinal: 12
    text: null
    startSeconds: 700
    endSeconds: 790
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=700'
    heldReason: rights
  - ordinal: 13
    text: null
    startSeconds: 790
    endSeconds: 801
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=790'
    heldReason: rights
  - ordinal: 14
    text: null
    startSeconds: 801
    endSeconds: 902
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=801'
    heldReason: rights
  - ordinal: 15
    text: null
    startSeconds: 913
    endSeconds: 990
    watch: 'https://liquidgold.cc/watch/lCBf9slCanI?t=913'
    heldReason: rights
---


# Ending AI Slop — Thais Castello Branco, Taste Labs

Thais Castello Branco's starting point is that AI is still badly behind on the subjective work, the writing and design where quality is real but hard to pin down, and that ending the slop means building data and reinforcement environments for taste. She sorts domains along a spectrum: at one end things that verify and execute cleanly, at the other pure preference with no ground truth, and most valuable work sits in between. The move that makes taste tractable is decomposition, breaking something like a brand or a page into elements that can each be graded against an original rather than judged whole. The deeper problem she names is collapse to the mean. A model optimizing for the most likely output drifts toward the average and quietly kills the creativity that good design depends on, so the goal is data and rewards that reward breaking from the obvious when the situation calls for it. Taste Labs builds this by turning expert judgment into structured, high signal preference data, pairing it with human QA where reviewers tie their commentary to specific choices, and being careful that preference signal stays rich instead of noisy. Her argument is that as more subjective domains become measurable this way, taste becomes something you can actually train. Speaker info: - https://x.com/thaiscbranco\_ - https://www.linkedin.com/in/thais-castello-branco/ Timestamps: 0:00 - What ending AI slop means 1:06 - Working with frontier labs on taste 2:33 - The verifiable to preference spectrum 3:38 - Decomposing design to grade it 5:30 - Verifying whether something is on brand 7:40 - Collapse to the mean 9:18 - Shifting preference toward verifiable 11:25 - Building a preference vector 13:05 - Human QA tied to specific choices 15:00 - Training taste in subjective domains --- Watch along with the corrected transcript, summary, timestamps and resources on this talk's official AIE page: https://ai.engineer/talks/lCBf9slCanI-ending-ai-slop Join our upcoming AI Engineer conferences (see https://ai.engineer landing page): - AIEi Shanghai, November 5–6 — the first for meeting top Chinese labs and engineers - AIE CODE in SF, November 10–12 — the top AI Coding conference returns - AIEi Sydney, December 7–8 — the first AIEi run alongside NeurIPS 2026 in Sydney ---

Canonical: https://liquidgold.cc/channel/aidotengineer/explore/video/ending-ai-slop-thais-castello-branco-taste-labs-62fb738fcc0b · Channel: [AI Engineer](https://liquidgold.cc/channel/aidotengineer.md)

> Search chunk text is held until public-source provenance is verified.

## Document chunks

> Missing: no stored document chunks are available.
