---
schema: 1
type: video
title: >-
  How to Find Your Next Big Idea Hiding on the Internet - Ep. 10 with Steph
  Smith
description: >-
  Steph Smith https://twitter.com/stephsmithio is the host of the a16z podcast
  and a prolific online creator. Steph sees the internet through a
  high-definition lens that gives her a deep understanding of what people want.
  She can isolate a clear signal from the noise, which she uses to build
  wonderfully creative, useful things. In this episode, I dive deep with Steph
  on how she uses the internet and AI to unearth emerging trends and validate
  business ideas. I pitch Steph two potential companies on the show, and we use
  an arsenal of tools and strategies to vet them live. We get into: - How she
  leverages ChatPT to generate great ideas - Why ChatGPT is ideal for
  understanding complex concepts - How she uses ChatGPT to organize huge swaths
  of data - Tips on using SEO tools to vet business ideas - How to surface
  useful insights from Reddit - What to look for while reading customer reviews
  - Ways to gather more data on a market just from Google This is a must-watch
  for anyone who spends time online and wants to discover the next big idea
  hiding on the internet. If you found this episode interesting, please like,
  subscribe, comment, and share! Want even more? Sign up for Every to unlock our
  ultimate guide to prompting ChatGPT. It’s usually only for paying subscribers,
  but you can get it here for free:
  https://every.ck.page/ultimate-guide-to-prompting-chatgpt To hear more from
  Dan Shipper: Subscribe to Every: https://every.to/subscribe Follow him on X:
  https://twitter.com/danshipper Credits: Riley Fields videography / editing
  Timestamps: 00:00:00 - Teaser 00:01:12 - Introduction 00:22:11 - Leveraging
  ChatGPT to generate great ideas 00:29:29 - Why ChatGPT is ideal for
  understanding complex concepts 00:48:00 - How to use ChatGPT to organize huge
  datasets 01:00:41 - Shark tank! Dan pitches Steph business ideas 01:07:51 -
  Steph’s first move while validating a business idea on the internet 01:11:09 -
  What to look for in a customer review 01:17:45 - Tips on secondary keyword
  searches 01:26:24 - How to gather market data from a simple Google search
  01:31:55 - What type of trend charts depict a good market 01:34:11 - Using SEO
  tools to find useful insights from Reddit 01:42:37 - How to gather data about
  competitors: 01:55:51 - Lightning-round questions from X Links to resources
  mentioned in the episode: Steph Smith: https://twitter.com/stephsmithio
  Internet Pipes: https://internetpipes.com/ Doing Content Right:
  https://doingcontentright.com/#features Steph's database of untranslatable
  words: https://eunoia.world/ Dan’s piece on the Allocation Economy:
  https://every.to/chain-of-thought/the-knowledge-economy-is-over-welcome-to-the-allocation-economy
  Neal Agarwal: http://neal.fun Keywords Everywhere:
  https://keywordseverywhere.com/ Reddit tools:
  https://anvaka.github.io/sayit/?query=, https://gummysearch.com/ SEO tools for
  market analysis: https://www.similarweb.com/, https://www.junglescout.com/,
  https://answerthepublic.com/
canonical: >-
  https://liquidgold.cc/channel/everyinc/explore/video/how-to-find-your-next-big-idea-hiding-on-the-intern-34cbc8661a9e
markdown: >-
  https://liquidgold.cc/channel/everyinc/video/how-to-find-your-next-big-idea-hiding-on-the-intern-34cbc8661a9e.md
llms: null
parent: 'https://liquidgold.cc/channel/everyinc.md'
channel: everyinc
updated: '2026-10-24T01:36:10.391Z'
language: null
children: []
videoId: 1XzKXz9CmvM
durationSeconds: 7154
publishedAt: '2024-02-14T11:19:12.000Z'
searchChunks:
  - ordinal: 0
    text: null
    startSeconds: 209
    endSeconds: 289
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=209'
    heldReason: rights
  - ordinal: 1
    text: null
    startSeconds: 289
    endSeconds: 300
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=289'
    heldReason: rights
  - ordinal: 2
    text: null
    startSeconds: 300
    endSeconds: 397
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=300'
    heldReason: rights
  - ordinal: 3
    text: null
    startSeconds: 397
    endSeconds: 408
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=397'
    heldReason: rights
  - ordinal: 4
    text: null
    startSeconds: 408
    endSeconds: 487
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=408'
    heldReason: rights
  - ordinal: 5
    text: null
    startSeconds: 498
    endSeconds: 619
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=498'
    heldReason: rights
  - ordinal: 6
    text: null
    startSeconds: 631
    endSeconds: 732
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=631'
    heldReason: rights
  - ordinal: 7
    text: null
    startSeconds: 743
    endSeconds: 824
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=743'
    heldReason: rights
  - ordinal: 8
    text: null
    startSeconds: 835
    endSeconds: 924
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=835'
    heldReason: rights
  - ordinal: 9
    text: null
    startSeconds: 835
    endSeconds: 924
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=835'
    heldReason: rights
  - ordinal: 10
    text: null
    startSeconds: 1067
    endSeconds: 1168
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1067'
    heldReason: rights
  - ordinal: 11
    text: null
    startSeconds: 1337
    endSeconds: 1348
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1337'
    heldReason: rights
  - ordinal: 12
    text: null
    startSeconds: 1446
    endSeconds: 1536
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1446'
    heldReason: rights
  - ordinal: 13
    text: null
    startSeconds: 1548
    endSeconds: 1669
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1548'
    heldReason: rights
  - ordinal: 14
    text: null
    startSeconds: 1789
    endSeconds: 1881
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1789'
    heldReason: rights
  - ordinal: 15
    text: null
    startSeconds: 1994
    endSeconds: 2090
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=1994'
    heldReason: rights
  - ordinal: 16
    text: null
    startSeconds: 2101
    endSeconds: 2201
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=2101'
    heldReason: rights
  - ordinal: 17
    text: null
    startSeconds: 2213
    endSeconds: 2295
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=2213'
    heldReason: rights
  - ordinal: 18
    text: null
    startSeconds: 2305
    endSeconds: 2441
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=2305'
    heldReason: rights
  - ordinal: 19
    text: null
    startSeconds: 2453
    endSeconds: 2561
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=2453'
    heldReason: rights
  - ordinal: 20
    text: null
    startSeconds: 2890
    endSeconds: 2903
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=2890'
    heldReason: rights
  - ordinal: 21
    text: null
    startSeconds: 3007
    endSeconds: 3107
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=3007'
    heldReason: rights
  - ordinal: 22
    text: null
    startSeconds: 3117
    endSeconds: 3252
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=3117'
    heldReason: rights
  - ordinal: 23
    text: null
    startSeconds: 3264
    endSeconds: 3386
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=3264'
    heldReason: rights
  - ordinal: 24
    text: null
    startSeconds: 4086
    endSeconds: 4278
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4086'
    heldReason: rights
  - ordinal: 25
    text: null
    startSeconds: 4278
    endSeconds: 4289
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4278'
    heldReason: rights
  - ordinal: 26
    text: null
    startSeconds: 4380
    endSeconds: 4464
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4380'
    heldReason: rights
  - ordinal: 27
    text: null
    startSeconds: 4670
    endSeconds: 4681
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4670'
    heldReason: rights
  - ordinal: 28
    text: null
    startSeconds: 4681
    endSeconds: 4791
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4681'
    heldReason: rights
  - ordinal: 29
    text: null
    startSeconds: 4914
    endSeconds: 5011
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=4914'
    heldReason: rights
  - ordinal: 30
    text: null
    startSeconds: 5011
    endSeconds: 5022
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5011'
    heldReason: rights
  - ordinal: 31
    text: null
    startSeconds: 5022
    endSeconds: 5159
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5022'
    heldReason: rights
  - ordinal: 32
    text: null
    startSeconds: 5202
    endSeconds: 5289
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5202'
    heldReason: rights
  - ordinal: 33
    text: null
    startSeconds: 5516
    endSeconds: 5528
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5516'
    heldReason: rights
  - ordinal: 34
    text: null
    startSeconds: 5661
    endSeconds: 5674
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5661'
    heldReason: rights
  - ordinal: 35
    text: null
    startSeconds: 5988
    endSeconds: 6000
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=5988'
    heldReason: rights
  - ordinal: 36
    text: null
    startSeconds: 6178
    endSeconds: 6259
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=6178'
    heldReason: rights
  - ordinal: 37
    text: null
    startSeconds: 6501
    endSeconds: 6512
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=6501'
    heldReason: rights
  - ordinal: 38
    text: null
    startSeconds: 6610
    endSeconds: 6690
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=6610'
    heldReason: rights
  - ordinal: 39
    text: null
    startSeconds: 6701
    endSeconds: 6804
    watch: 'https://liquidgold.cc/watch/1XzKXz9CmvM?t=6701'
    heldReason: rights
---


# How to Find Your Next Big Idea Hiding on the Internet - Ep. 10 with Steph Smith

Steph Smith https://twitter.com/stephsmithio is the host of the a16z podcast and a prolific online creator. Steph sees the internet through a high-definition lens that gives her a deep understanding of what people want. She can isolate a clear signal from the noise, which she uses to build wonderfully creative, useful things. In this episode, I dive deep with Steph on how she uses the internet and AI to unearth emerging trends and validate business ideas. I pitch Steph two potential companies on the show, and we use an arsenal of tools and strategies to vet them live. We get into: - How she leverages ChatPT to generate great ideas - Why ChatGPT is ideal for understanding complex concepts - How she uses ChatGPT to organize huge swaths of data - Tips on using SEO tools to vet business ideas - How to surface useful insights from Reddit - What to look for while reading customer reviews - Ways to gather more data on a market just from Google This is a must-watch for anyone who spends time online and wants to discover the next big idea hiding on the internet. If you found this episode interesting, please like, subscribe, comment, and share! Want even more? Sign up for Every to unlock our ultimate guide to prompting ChatGPT. It’s usually only for paying subscribers, but you can get it here for free: https://every.ck.page/ultimate-guide-to-prompting-chatgpt To hear more from Dan Shipper: Subscribe to Every: https://every.to/subscribe Follow him on X: https://twitter.com/danshipper Credits: Riley Fields videography / editing Timestamps: 00:00:00 - Teaser 00:01:12 - Introduction 00:22:11 - Leveraging ChatGPT to generate great ideas 00:29:29 - Why ChatGPT is ideal for understanding complex concepts 00:48:00 - How to use ChatGPT to organize huge datasets 01:00:41 - Shark tank! Dan pitches Steph business ideas 01:07:51 - Steph’s first move while validating a business idea on the internet 01:11:09 - What to look for in a customer review 01:17:45 - Tips on secondary keyword searches 01:26:24 - How to gather market data from a simple Google search 01:31:55 - What type of trend charts depict a good market 01:34:11 - Using SEO tools to find useful insights from Reddit 01:42:37 - How to gather data about competitors: 01:55:51 - Lightning-round questions from X Links to resources mentioned in the episode: Steph Smith: https://twitter.com/stephsmithio Internet Pipes: https://internetpipes.com/ Doing Content Right: https://doingcontentright.com/#features Steph's database of untranslatable words: https://eunoia.world/ Dan’s piece on the Allocation Economy: https://every.to/chain-of-thought/the-knowledge-economy-is-over-welcome-to-the-allocation-economy Neal Agarwal: http://neal.fun Keywords Everywhere: https://keywordseverywhere.com/ Reddit tools: https://anvaka.github.io/sayit/?query=, https://gummysearch.com/ SEO tools for market analysis: https://www.similarweb.com/, https://www.junglescout.com/, https://answerthepublic.com/

Canonical: https://liquidgold.cc/channel/everyinc/explore/video/how-to-find-your-next-big-idea-hiding-on-the-intern-34cbc8661a9e · Channel: [Every](https://liquidgold.cc/channel/everyinc.md)

> Search chunk text is held until public-source provenance is verified.

## Document chunks

> Missing: no stored document chunks are available.