How this term is used The three brains appears in this channel's material on AI coaching and personal life, in connection with the conversation with coach Joe Hudson, founder of The Art of Accomplishment, who works with senior executives at OpenAI. [^e0728f7b@0] The captured material associates the term with that coaching context but does not expand on its internal structure, so this entry records only what the evidence supports: it is a concept from the coaching material itself, introduced in a discussion of emotion, identity, and responsibility in the age of AGI — not a framework we can fully reconstruct from the captured evidence alone.